Analyse one of your coursework productions in relation to audience.

Audience

Who is your target audience?

How did you attract them?

Feedback?

Intro

Cross promotional package – Digipak, video, website

Describe what we had to make audience.

Main Body

Advertising Campaign – Clear audience – Gender, age, hobbies and interests (ABC1C2DE)

Camera, editing, mise en scene all relating to audience

Visuals, shots and locations

Audience Feedback – uses of gratification, PIES. Personal Identification, Information, Entertainment, Social Interaction

Conclusion

How important is it to consider your audience in depth and how it has changed your production overall